Tajonline.com was created in 1998 to cater to the needs of Indians based overseas who wish to send gifts to family and friends in their home country. It was amongest the first India centric e-commerce companies providing a leading platform for delivery of high quality merchandise and services to the Nonresident Indian community (NRI). Creation of this service enabled the company to put in place a large logistics system, relationships with high recognition brands in the Indian market and a robust distribution process.
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